Tee up for less: Topgolf announces rollout of affordable prices after guest feedback

Calling all golf fans!Your next trip to Topgolf, the popular entertainment venue and golf destination, will be a little easier on your wallet after the company announced slashed gameplay prices influenced by guest feedback.“We’ve heard you loud and clear: you love Topgolf, but our prices were too high. Since the price of everything else keeps getting higher, we’re going low. Not just a little bit lower: our lowest prices ever,” the website said to introduce the new prices.The new prices took effect Monday and are here to stay — no gimmicks, no expiration date, no promo codes needed.The company said the decision came straight from the people who matter the most ― its guests. After surveying thousands of visitors, Topgolf found that while people love the experience, the expensive price tag was keeping them from returning.CEO David McKillips said he heard the same message repeatedly during visits to Topgolf venues in his first 100 days with the company, which he joined in February.“I hear